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WHITUALS

Whitney Peterson

I’m a digital designer and visual storyteller with nearly five years of experience creating high-impact creative across social, marketing, brand, and motion. I specialize in translating business goals into bold, performance-driven visuals that scale—whether that’s launching brands, supporting major campaigns, or helping teams close deals.

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Previously, I spent nearly five years at Almost Friday Media, one of the fastest-growing online comedy brands, where I progressed into a senior visual leadership role and led design across a network of 30+ social accounts reaching over 30 million followers and billions of impressions. During my time there, I owned visual production for large-scale brand partnerships, multi-channel campaigns, and presentation design, including pitch materials that contributed to $40M+ in revenue and $6M+ in funding.

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My work spans brand identity systems, motion graphics, digital advertising, and pitch decks—often in fast-paced, high-growth environments that require speed, clarity, and strong creative direction. I thrive in collaborative teams and enjoy partnering cross-functionally with marketing, sales, and leadership to turn ideas into impactful creative.

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Through my freelance practice, Whituals, I continue to explore the intersection of music, motion, and digital art—bringing rhythm, personality, and storytelling into commercial work. Whether I’m designing a campaign, an animation, or a presentation, my goal is always the same: create work that connects with audiences and delivers measurable business impact.

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"If you're not where you want to be in life, keep going. Treat yourself like you're the closest friend you've got. Celebrate the magnificent creature that you are. Don't let anyone mess with you and your dreams, least of all yourself.

 

Your life is happening right now. Do not snooze and lose."

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Jen Sincero

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